Pro Pants returned yet again this year to greet participants of Improv Everywhere's annual No Pants! Subway Ride. Two dozen passionate pants-lovers showed up to spread the good news to the 3000 pantsless riders emerging from the subway at Union Square.

This year we added a third pamphlet to our literature and sent four representatives to roam the park wearing sandwich boards. Our conversion rate was, once again, perfect! Within 24 hours, roughly 100% of the pantsless riders we encountered had accepted pants into their lives!

Read all about it on the Pro Pants! 2KX project page.